Tuesday, 27 April 2010

Level 3 Team Project - Source Analysis (Related Studies)


As part of the teams ongoing research, I've written a short two page document on Katherine Isbister and Clifford Nass' 'Consistency of Personality in Interesting Characters' study.

"The study ‘Consistency of Personality in Interactive Characters’ performed by Katherine Isbister and Clifford Nass examines how people respond to four different on-screen characters, one introvert with matched dialogue, another introvert with extrovert dialogue and vice-versa."

"Ultimately, Isbister and Nass predicted that those who interacted with one of the on-screen figures that possessed a matching posture and personality would be the most likely candidates to be influenced by that character, leading them to change their answers. By doing this, Isbister and Nass prove that the more consistent a character is, the more believable they appear to the player. In addition to this, it’s also hypothesized that out of all the versions of the character, the extrovert with consistent responses would influence almost all candidates under it to change their answers. This would prove that, as this figure has both charismatic poses and interesting responses, it would be the most engaging character out of the four.

I feel that this source is one of the most important encountered during our research so far. Due to this, not only has this analysis been written, but also all team members have been asked to at least skim-read the fifteen page report alongside the two page document.

To download the full two page .pdf version of the source analysis, click here.

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